Press Releases
NEW HIGH-PERFORMANCE, PROFESSIONAL-LEVEL HOME ENTERTAINMENT PROJECTOR FROM MITSUBISHI ELECTRIC
HC900 Offers Latest Technology for the Ultimate Home Entertainment Experience
WELLINGTON 29 Sep. 04 - Mitsubishi Electric, the industry leader in home entertainment technology and innovation, today introduced its latest entry into the home entertainment market, the HC900 DLP™ projector. Its high contrast ratio and proprietary gamma control technology provide professional-level features for even the most demanding enthusiast. "The Mitsubishi brand is synonymous with high quality, cutting-edge technology and superior performance in all of its markets," said Julian Lefebvre, Product Manager at BDT Ltd, authorised distributors for Mitsubishi Electric in NZ. "Our new HC900 advances that reputation in the home entertainment setting."
The HC900 is the first true widescreen projector to be launched in Mitsubishi's new initiative to demonstrate the difference between home entertainment and home theatre. Home entertainment projectors are typically used in the living room, in a social environment to watch sport, play games, view slideshows, home movies and much more. Home Theatre projectors on the other hand, are typically used in dedicated rooms with surround sound and controlled lighting, for the purpose of watching movies exclusively. BDT plan to launch a number of models in both categories, over the summer months.
The HC900 is classed as a home entertainment projector because its 1500 ansi lumen brightness is ideal for coping with the high ambient lighting conditions of most New Zealand living rooms, but is too bright to be used in a dedicated home theatre. The HC900 offers a wide range of connections to cover every AV device used in the living room, including PC, Games, TV, Sky Decoder, VCR and DVD player.
With up to 4000:1 contrast ratio, the HC900 provides a fine level of detail in black areas of a video image or DVD, which is typically a challenge for front-projection displays. This new projector also features Mitsubishi's proprietary CineView™ video processing technology that offers artefact-free video performance, reduces jagged image edges, and creates smooth displays of action sequences during video playback. Its CineFocus™ technology provides an electronic aperture control that increases black and contrast levels automatically; users may also adjust the settings individually to get the best picture from the projector for any movie viewed. The HC900 also offers Mitsubishi's CineRich™ Colour gamma controls to create rich, dramatic colour for each movie shown. Dark action films and light romantic comedies are usually very different in colour and lighting; CineRich Colour lets users adjust white levels to maximize impact for realistic colours and mood, for a more pleasant viewing experience. The Mitsubishi Home Cinema HC900 weighs 2.9kgs, making it compact and light enough for an easy, unobtrusive ceiling mount or be simply stored away in a cabinet, drawer or closet. The learning remote control unit included with the HC900 can be easily programmed to operate two additional video sources, such as a DVD player or VCR, allowing users to switch effortlessly between display sources and eliminating the need for expensive control systems typical with other projectors.
The HC900 is one of the first projectors in the market to combine a 7-segment colour wheel with the new Texas Instruments® Matterhorn DMD™ (Digital Micromirror Device) delivering 1024 x 576 resolution. The multi segment colour wheel is designed to improve image performance and reduce the "rainbow effect" common to most entry-level DLP projectors. "We know New Zealanders have been unhappy with the performance of other DLP and LCD projectors designed for the home, because they are either not bright enough for the living room, or don't match the viewing experience of television. The HC900 is more affordable than other big screen solutions, and delivers superior performance," says Lefebvre. "Mitsubishi identify that home users are wanting more bang for their buck, so in addition to the low price tag for the HC900, the lamp is rated to last up to 4000 hours, meaning lower cost of ownership."
Estimated street price of Mitsubishi's new HC900 projector is $4,999 including GST, and will be available in October at various retail and home entertainment specialty stores. It comes with an exclusive, two-year limited warranty on parts and labor plus a 500 hour limited warranty on the lamp.
For further information, please contact Julian Lefebvre at BDT Ltd, PO Box 30-772, Lower Hutt or 04 560 9100 or julian@bdt.co.nz or visit www.projectors.co.nz
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